<< There are aspects of a product to which you might say the designer has given less importance, or which have been completely ignored.
These aspects regard the life of the objects in the home.
When you bought the thing you didn’t consider such things: the consumer’s attention had been captured by the more positive features of the product. But you start thinking that maybe it would have been better not to ignore such details in the design phase.
Among these design “oversights” we can list also the lack of emphasis on reducing the size of an object when it isn't being used, when it is in its box or on the shelf. There is a surfeit of attractive and alluring products out there but increasingly less space for them in our homes.
The large dimensions of the oven-to-table holders we have at home make them too bulky. We therefore decided to work on this kind of product, already very familiar, certainly improving the design but also reducing as far as possible the space it requires when not being used. The result was the “Pipiro” with fold-away handles to reduce its footprint. The fact that they could be folded away meant we could give them particularly generous dimensions: our hands are therefore further away from the roasting hot oven-proof dish – by no means a secondary consequence.>>
Donato D’Urbino and Paolo Lomazzi
Editorial staff
Graphic concept, templating and develop
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