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One of the legendary smaller projects by the Castiglioni brothers, originally designed as an advertising object for Kraft in 1962, we put it into production in 1996. Another fine example of the Castiglioni approach, giving a precise sense to every last detail of design: one side of the spoon/spreader has the same curvature as that of the inside of the food cans, so that the mayonnaise, or whatever glutinous food it is used for, can be removed properly. The other side, however, is straight, so as to slide along the side of the containers. A thumb-rest is located on the handle, partly to reinforce the plastic and partly to make it easier to grip: a useful detail in an object which can easily become slippery when used.
Castiglioni Achille
Born in Milan in 1918, he started work as an architect and designer with his brothers Livio and Pier Giacomo in 1938. One of the great masters of Italian design, he was a founding member of ADI in the fifties. The long list of awards he has received include eight Compassi d'Oro. His activity as a designer is an unmistakable blend of simplicity, irony and fun and its shows his close interest in the way objects are used, in the potential offered by technology and in the use of new materials. He dies in 2002.
Born in Milan in 1918, he started work as an architect and designer with his brothers Livio and Pier Giacomo in 1938. One of the great masters of Italian design, he was a founding member of ADI in the fifties. The long list of awards he has received include eight Compassi d'Oro. His activity as a designer is an unmistakable blend of simplicity, irony and fun and its shows his close interest in the way objects are used, in the potential offered by technology and in the use of new materials. He dies in 2002.
Graphic concept, templating and develop
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