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The centrepiece “Joy” has been designed by Claudia Raimondo. The shape and decoration of the steel sheet is created through a sophisticated and contemporary moulding technique. The faces of the object create its form: large and open with undefined edges and with a fascinating play of reflections that are reminiscent of objects handmade in precious metals. The texture evokes the backgrounds of the digital world and reinterprets steel by playing on the elusiveness of the design, which makes the object look like something smooth and natural even if it crystallised into a solid matter.
Architect, PhD in industrial design, she lives and works in Milan. Her professional interests are highly specific, marked by original features of research and innovation in the CMF sphere (colour, materials and finishes) and the soft style of intersubjective nature. She focuses on research into the expressive and linguistic qualities of the materials for the traits of products and architecture. Her CMF projects are based on products - like for the collaboration with Alessi - and context, especially via the development of meta-projects linked to brand identity, company image, and the retail outlets of famous names like Rolex and Tudor. She has recently been involved as artistic director in a series of innovative interior architecture projects, drawing up guidelines for public bodies, in particular the St.Orsola Malpighi University Hospital of Bologna. She has taught in the faculty of Architecture and the faculty of Design of Milan Polytechnic, at the Brera Fine Arts Academy. From 1993 to 2012 she was project leader for the master qualification in design at the Domus Academy of Milan.